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Uses of GPS in Auto Sales and Rentals

The use of GPS technology in auto sales and rentals is increasing rapidly. Listed below are a few of the ways that it has been used or might be used in the future. If you would like to share additional ideas on how GPS can be used please email them to:

GPS Use in Auto Sales and Rentals:

  • Tracking Rental Cars: Some car rental companies have installed GPS tracking on their rental cars to monitor milage, speed and location of their cars. These companies have levied heavy surcharges on customers who were found to be speeding or going outside of the area covered by the lease agreement. This type of monitoring has been challenged because the vehicle monitoring practices were not clearly explained to customers.
  • Monitoring High Risk Auto Loans: Cars sold to some buyers with a poor credit history could be equipped with transmitting GPS units to monitor the whereabouts of the car and disable it in the event of a loan default.

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